What is Donor Engagement?

The term donor engagement describes something that doesn’t just happen or that givers necessarily would do on their own. It's you asking your givers what matters most to them. Because where they feel included, appreciated, and engaged, they will invest their efforts and resources.
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How to Keep Donors Engaged

In today’s busy world and even busier online landscape, it’s not easy to know how to keep donors engaged. There has never been more competition for your givers’ attention and more easy-to-find, worthy recipients for their generosity. But it's worth the effort.
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Why is Donor Stewardship Important?

Donor stewardship describes the intentional practice of building a relationship with givers. If we focus on giving--apart from a person's overall engagement with their church--we're already on the wrong foot.
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