3 Must-Have Features of a Good Giving Experience

Your online giving experience (how the process of giving a gift looks and feels to givers) can connect givers more deeply to their church. OR it can cause them to press pause on their gift. What does it take to make an online giving experience feel rich and inviting? What leaves givers feeling connected to their church, and not like they've just paid a bill?
Read article By Gina Calvert